火影忍者×Dhohoo法国宠物品牌,跨界联名,重新定义宠物潮牌新风尚

Okay, this is an interesting and potentially significant collaboration! Let's break down why this partnership between Naruto Uzumaki and the French pet brand Dhohoo could be seen as "重新定义宠物潮牌" (redefining the pet streetwear brand).
Here's an analysis of the potential impact and the elements that make this significant:
1. "Cross-Over Appeal & Broadening the Audience:" "Naruto's Massive Global Fanbase:" Naruto has a colossal and enduring fanbase that extends far beyond traditional "pet owners." It appeals to Gen X, Millennials, and even Gen Z who grew up with it or discovered it through nostalgia or memes. "Dhohoo's Established Streetwear Presence:" Dhohoo has already established itself in the pet fashion space, particularly in China, with a focus on trendy, urban styles. They understand the aesthetic and cultural trends within the pet community. "Synergy:" By leveraging Naruto's immense cultural recognition, Dhohoo can tap into a much wider, potentially less niche, audience. This isn't just targeting existing pet fashion enthusiasts; it's bringing in fans of a massive media franchise who might not have previously considered a specific pet brand.
2. "Reinforcing "Streetwear" and "Trendiness":" "Naruto as Subcultural Icon:" Naruto, while originating as an anime/manga, has deeply permeated internet culture

相关内容:

11 月 15 日 , 据外媒报道法国新锐宠物品牌 DHOHOO 与 火影忍者 NARUTO 正式签约。在和 DHOHOO 联名之前 ,NARUTO 已与 ADIDAS,UNIQLO,BAPE, 招商银行等有过联名合作。此次联名首次触及宠物市场领域 , 将通过创新营销 , 打造品牌和消费者之间新的社交关系 , 让品牌极具潮酷和先锋感。

DHOHOO 起源于法国 , 在海外走红后进军中国市场 , 是定位中高端的宠物品牌 , 致力于宠物用品的研究与开发 , 旗下宠物食品以犬干粮和猫干粮为主。

自正式签约后 ,DHOHOO 便着手定制开发 "DHOHOO × 火影忍者 " 联名款产品 ,产品涉及猫粮、狗粮、零食等一系列宠物周边产品, 联名款产品中国区售卖权由知名跨境电商公司叶道科技独家代理。

目前具体产品形态还没有管宣,让我们拭目以待吧。

图片来源于网络

关于作者: 网站小编

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